Creating value through design and heuristic evaluation — a case studyHow we adapted Nielsen’s methodology to the e-commerce contextJan 19, 20212421Jan 19, 20212421
Published inUX CollectiveOptimizing e-commerce experience for new users during the pandemicHow we created a product focused on the new consumption patternSep 15, 2020130Sep 15, 2020130
Otimizando a experiência de compra online para os novos usuários durante a pandemiaComo criamos um produto focado no novo padrão de consumoJul 7, 2020301Jul 7, 2020301
Entendendo o comportamento dos usuários para aumentar a conversão — estudo de casoUtilizando heatmaps para criar hipóteses e resolver problemas de usabilidade.Mar 24, 2020244Mar 24, 2020244
Published inDesign WarpIncreasing conversion by understanding user’s behaviour — case studyHow heatmaps help me to create hypotheses and solve usability problems.Mar 24, 2020202Mar 24, 2020202